YOU'RE WRONG. Football shirts are a small part of football fashion.
Football fashion is part of the male dominated football fashion culture, similarly to terrace fashion.
In 1863, the Football Association (FA) formed and created new rules and structure. This increased the suitability of the game for inter-city competitions. The football city club residents became fans and supporters who formed an intense sense of civic pride.
A male fan group known as casual youth culture, had competitive fashion rivalries and would attempt to one-up each others' style. It was all about who had the best and the latest fashion pieces and it rapidly evolved.
Subcultures such as Scallies and Perry Boys were a part of the casual youth culture.
Liverpool Football Club's 1977 European Cup successes resulted in the Scally subculture adopting European labels and birth of continental sportswear in England.
Manchester's Perry Boys prospered from intercontinental fashion influences that became a feature of the subculture.
Brands such as, Fred Perry, Farah, Lois, Nike, Adidas, Puma, Sergio Tacchini, Fila, Ellesse, Cerutti 1881, Lacoste, Lyle and Scott, and Kappa were labels that made up the outfit of the 1979 -1985 casual shown in the above images.
Football fashion culture changed in the 1990s, featuring Stone Island, CP Company, Prada, Burberry, Aquascutum and Gucci.
Books on football fashion culture:
Casuals. Football, Fighting and Fashion. A Terrace Cult.
The Fashion of Football
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